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The Upshot!

In “The Upshot” we cover a broader range of subjects some of which may be specific to the private investor others to the industry or the stockmarket as a whole. We aim to deliver the upshot in a fairly informal manner and hope it makes for light reading.

Investor Relation Tips


As much as we like to think that the stockmarket is all about intrinsic values, fundamentals, technical analysis and so forth it is quite often apparent that in some scenarios it is actually more to do with who can shout the loudest. Nowhere is this more evident than in the small companies sector and the Alternative Investment Market (AIM).

If you are a small company listed on AIM no matter how well your business is doing it does not necessarily follow that investors are likely to be aware of your success.

The reason for this is principally because small companies generally do not attract the same level of column inches within the financial press that the big companies do even though their achievements are often pro rata far greater.

Quite simply small companies are under researched and less heralded than their main market cousins however for any investor that has invested in the likes of Dominos Pizza the argument for investment in small companies is unquestionable.

If you are on the board of a company listed on AIM and you are keen to improve your company’s profile as well as increasing investor awareness of your achievements then your first port of call must be to sit down with your broker and have a comprehensive discussion about a long term market strategy.

In all cases your broker should pretty much hold the key to assist and advise you in regards to better market and investor relations as well as producing and distributing a broker notes about your business on a regular basis.

The broker is after all paid by you to conduct an important role on your behalf within the stockmarket so it should follow that you get what you pay for.

Successful investor relations is a two way street though so don’t think that it is all down to your broker, after all unless you are prepared to put as much effort into communicating with the market as you do in other areas of the business then the market is not likely to pick up on how well you might be doing.

Of course this all matters when it comes to any future fundraisings which you may require too, if you have been lethargic in keeping the market informed then when you need to raise funds do not be surprised if institutions and investors don’t know who you are.